Men’s 1950 Gruen Autowind Dress Watch with Box

Men’s 1950 Gruen Autowind Dress Watch with Box

Item: W2370

Watch's origin: Swiss

Number of jewels: 17

Case: Wadsworth

Manufacturer: Gruen

Type of Watch:  Wrist

Type: Open-Face

Lug Width: 18mm

Dimension: 37mm by 27mm

Composition: Gold-Filled

Other Attributes:   With Box

Price: $795.00

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Gruen emerged as one of the pre-eminent watch houses in the United States, producing accurate timepieces in stylish cases that became Jazz-Age darlings. Watch houses sought to outdo one another, carrying the wristwatch as a fashion statement to ever higher levels, but none seemed to touch the panache of Gruen. Founded in the United States in 1876, the legacy of Deitrich Gruen is a benchmark for watch designers to this day.

This handsome men's Mid-Century Gruen "Autowind" automatic certainly illustrates the adage "Out with the curves, in with the geometric lines." So was the philosophy of "L'Exposition des Arts Decoratifs," an international fair held in Paris in 1925, from which the term "Deco" was derived. Designs were less florid, more geometric, drawing on abstract and cubist influences; concentric circles and Aztec architectural influences. Such archetypal design elements were a fresh contrast from the previous Art Nouveau movement and remained dominant until well past WWII.

We're particularly fond of both the House of Dietrich Gruen and his interpretations. Mesmeric styles; meticulous engineering and a fondness for American panache – all are indicative of a maestro's vision. You will find few watch houses today that create the way Gruen did three-quarters of a century ago. The look of their watches still quickens the pulse.

Looking upon this stylistic masterpiece in heavy yellow gold-fill, who can question the genius of the Gruen Guild? This timepiece is hypnotic in its Deco simplicity – completely original – with ribbed bezel, stylized numerals, faceted crystal, bar markers and thick original baton hands. It's a gesture of virtuosity: perfectly sized, perfectly suave and gloriously Vegas!

Powering this 37mm by 27mm work of wrist-art is its original, 17 ruby-jeweled, high-grade Gruen movement – cleaned, oiled and calibrated so that it keeps time as it was intended. It also has been fitted with a new peanutcrocodile strap and matching buckle.

We're pleased to offer this work of wrist art in a factory Gruen "Autowind" presentation case.