Blog Archives

Hamilton Watch Company ad featuring a variety of men’s and ladies’ watches for graduation gifts, circa 1950.

La Guitarra’s heat reminds us the rules of the ancient game have not changed: We do not possess beauty; beauty possesses us. La Guitarra: Strickland Vintage Watches Calendar Girl Lucero Gutierrez-King Photography: Rossie Newson Timepiece: Men’s 1927 14k white gold Waltham with rare enameled bezel.

WWII Hamilton Watch ad featuring one of the best-known contributions to the war effort, the D37 “Bomber Timer.”

“Class is Back,” featuring the beautiful SVW Calendar Girl Jessica Randolph. Photo by: Rossie Newson Photography Hair by: Corinne Smrz Makeup by: Joli Beauchamp Special thanks to The Goddess at Glayum, Bodacious Betty Pin Up Photography, Christine Cowart, and Centro Asturiano de Tampa

Mid-century Movado watch poster featuring an elegant couple: she in her feather hat and gold cocktail timepiece; he in his pinstriped suit, driving gloves and oversized wristwatch, obviously delighted the other arrived on time. The caption reads “Exact! Joie de se rencontrer a la meme minute” or “Exact! The joy of meeting at the same [...]

Stunningly beautiful SVW Calendar Girl Samah is wearing a 1920s era platinum-and-diamond cocktail watch. Photography by Rossie Newson. Special thanks to Jeff Hertzog of The Circulo Cubano de Tampa and Christine Cowart.

Prescient pre-WWI Mappin and Webb advertisement featuring the earliest version of its “Campaign Watch,” a pocket watch in a specially-designed leather holster allowing it to be strapped to the wrist – the forerunner of the modern wristwatch.

Today, we give you the gorgeous SVW model Chanda Am, who is wearing a men’s 14k gold Paul Breguette oversized wristwatch from the 1940s. We had the honor of working with Ms. Am at the beautiful Cuban Club in Ybor City. Photograph by Rossie Newson and Makeup by Lucrecia Suarez. Special thanks to Christine Cowart.

Gorgeous SVW Calendar Girl Frankii Wilde doing what she does so well. Photograph by Jade Photography

Cyma Watch Company advertising poster featuring quintessential Jazz Age flapper; Paris, 1925.